After
Google Penguin updates we have made minor changes to the SEO services
we offer to improve and adapt to the changing google SEO guidelines.
Wednesday, 23 May 2012
Updated SEO Services After Google Penguin Update
Tuesday, 22 May 2012
Press Release Services Update
Post Google penguin updates, we have introduced a new Mass Media press release distribution service with the promotion being much more organic and very natural. To enhance the visibility of the press release in the search results. live press releases from top 10 Press Release directories will be manually bookmarked to 35 exclusive social news sites.
We
also provide a detailed report which contains exclusive live press
release links from various news distribution points ans screenshot
reports of each submission with the news content filled in. To know more
about this package click here.
Thursday, 17 May 2012
Important SEO Strategy Update Post Google Penguin Update
As
per the current google algorithms update, we have changed our linking
strategy used with our press release services. We strongly recommend
only one "URL link" per press release and the anchor texts used would
be natural such as “visit website”, “more information”, “read more” as
applicable.
This is because after the penguin update, using “exact match” keywords as the anchor text would qualify for the over-optimization penalty. So, the above changes have been made with our strategies.
If we are not using the keywords as the anchor text, how is my website going to rank? This would be the big question arising in your mind now. According to the current Google algorithm, the anchor text should be natural and should make sense to the reader alone (not to the search engine bots).
This is because after the penguin update, using “exact match” keywords as the anchor text would qualify for the over-optimization penalty. So, the above changes have been made with our strategies.
If we are not using the keywords as the anchor text, how is my website going to rank? This would be the big question arising in your mind now. According to the current Google algorithm, the anchor text should be natural and should make sense to the reader alone (not to the search engine bots).
The
bots on the other hand would sense the information from the
content on board your website along with the meta title and
description and would decide which keyword to rank the page for. So, as
long as you are building links back using the natural
anchor tags, the page would rank high based on the onsite
information.
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